Media & Advertising Yearbook 2020

23/4/2021

As of today, (April 16) we already have available, and for delivery, the 4th Media and Advertising Yearbook 2020.

Due to the situation that we all continue living, and as in the previous year, its launch will not take place in a physical and formal place, as it happened in the first two years.

The yearbook is unique in the Angolan market, and systematizes the most relevant information about the Media Audience and Advertising Investments observed in2020.

This information was compiled based on studies by Marktest Angola, namely AMPS and Publivaga and also by our monitoring services (Publimonitor) for the analysis of advertising investment in television, radio, press, and ATM.

Note-Exclusive information produced by Marktest Angola. All analyses were also carried out based on proprietary software developed by the Marktest Group. The investment is at the list price of the audited supports.